Miranda Priestly is back and VOX Cinemas has taken the dress code very seriously.
Calling all fashionistas and film fans! Runway-ready or not, VOX Cinemas is painting the town red in time for the hotly anticipated release of The Devil Wears Prada 2. From couture-inspired concessions to beauty-studded Ladies Nights, this is one cinematic event that’s dressed to impress.
The Ladies Nights
From 30 April to 10 May, VOX Cinemas is set to host back-to-back Ladies Nights at Mall of the Emirates and City Centre Mirdif, so mark your calendars and dress accordingly. The VOX Cinemas Ladies Night package (from AED 120) is the ultimate glam bundle, featuring a movie ticket, VOX Popcorn, a signature mocktail, a decadent movie-inspired Brownie à la mode, and a curated beauty bag from cult-favourite brands including Benefit, Charlotte Tilbury, Gold Apple, KIKO Milano, ULTA and more.
Benefit anchors the Mall of the Emirates run across the first three nights, followed by Charlotte Tilbury on 9 May and ULTA on 10 May. Over at City Centre Mirdif, Gold Apple takes Monday and Tuesday (4–5 May), with KIKO Milano stepping in for Thursday and Friday (7–8 May). It is, by any measure, a brilliant lineup.
The Brownie à la Mode
Rounding out the experience is the Brownie à la Mode, a dessert worthy of the Editor-in-Chief with brownie bites, fresh strawberries, vanilla ice cream, dark chocolate sauce. Available at VOX Candy Bar locations across the UAE (excluding City Centre Shindagha and Cineplex Grand Hyatt).
The Miranda Special
That’s All? Think Again.
Along with the screening Vox is introducing the Miranda Special (AED 275), the viral, Prada-inspired handbag popcorn bucket that’s equal parts fashion statement and film essential. Exclusively available at VOX Cinemas, this limited-edition collectible features a chic handbag design with a golden pitchfork heel charm, filled with your favourite VOX Popcorn and beverage.
Adding to the excitement, Vox is launching a must-enter competition for fans eager to get their hands on The Devil Wears Prada 2’s viral handbag popcorn bucket. The coveted collectible will be exclusively gifted to 450 lucky winners.
To be in with a chance to win, simply book a ticket to The Devil Wears Prada 2 online at voxcinemas.com or the VOX Cinemas app for screenings from 29 April to 16 May. That’s all.
Drop all prior commitments (hideous skirt conventions included) and secure your seats now for a chance to win. Stay tuned for the draw on 19 May, because everybody really does want this!
