Roja London Bottles Mindful Luxury With Serenity Blend
Fragrance joins this week’s beauty edit with Roja London’s new Serenity Blend. A new addition to the Art Collection inspired by the timeless ritual of tea and described as “a harmonious meeting of East and West, an olfactive expression of balance, mindfulness, and spiritual calm.”
At its heart is an infusion of chamomile and magnolia, paired with nuances of maté and black tea to create what the brand describes as a naturally soothing and comforting sensation. Soft citrus and floral notes bring a gentle luminosity to the composition, while the overall scent is designed as “a moment of pause.” Smooth, enveloping and refined, Serenity Blend captures the essence of mindful luxury through a fragrance experience centred around comfort, calm and indulgence.
La Prairie Expands Its White Caviar Collection
La Prairie has unveiled the next chapter of its White Caviar Collection with the launch of the new White Caviar Light Infusion Eye Serum, a brightening and de-puffing treatment designed to target multiple forms of dark circles.
Powered by the Swiss house’s Exclusive Cellular Complex™, caviar micro-nutrients and brightening ingredients including Thiamidol, the formula focuses on pigmentation, puffiness and firmness around the eye area. According to the brand, the serum visibly opens the eyes in just 15 minutes while helping reduce the appearance of eye bags and discolouration over time.
The launch joins the wider White Caviar range, which includes the Light Infusion Cream, Pearl Infusion and Essence, all developed around brightening, firming and improving light reflection across the skin.
L’Occitane Reintroduces Amande Sublime
L’Occitane en Provence is giving one of its most beloved collections a complete refresh with the launch of Amande Sublime, a redesigned body care line centred around almond oil, sensorial textures and spa-inspired rituals.
The collection’s updated packaging draws inspiration from the shape of an almond itself, while the formulas continue focusing on nourishment, glow and firmness. Products range from the iconic Shower Oil and Supple Skin Oil to the Smoothing Milk Concentrate and new Hair & Body Mist.
The relaunch arrives at a moment when body care has become one of beauty’s fastest-growing categories, with consumers increasingly investing in products that are effective and indulgent.
AfroDiva Introduces a More Elevated Era
AfroDiva, the luxury hair company founded in Dubai is based on a single, unshakeable principle, every woman who wears their product should have the real deal. The brand works exclusively with ethically sourced human hair, handcrafted into wigs and hair pieces designed around individual face shapes and natural hairlines. Its newly structured collections range from entry-level pieces to an exclusive European raw hair tier aimed at women looking for an ultra-natural finish.
Experience the full AfroDiva range at the Wig Boutique in DIFC.
The No-Regret Fringe by Beauty Works and Huda Beauty
The no-regret fringe is here and its takes 20 seconds! Beauty Works and Huda Beauty are making the case for commitment-free beauty with the launch of the Barely There Bangs Clip-In Mini Fringe.
Designed using 100% Remy human hair and a hand-knotted base, the fringe clips in within 20 seconds and is meant to mimic the look and feel of real hair without requiring an actual haircut. The launch taps directly into beauty’s growing preference for flexibility and experimentation over permanent transformations.
Spa Ceylon Launches an Eid Wellness Collection
Spa Ceylon’s Eid Celebration Wellness & Beauty Collection brings together 15 products spanning skincare, body care and wellness rituals, all infused with Ayurvedic herbs, floral extracts and aromatic essential oils.
The collection is designed as a full head-to-toe self-care experience, with formulas created to soothe, calm and revitalise both skin and mind.
TIMEBEAM’s Glow-Boosting SPF Deserves a Spot in Every Bag
SPF continues dominating beauty conversations, and TIMEBEAM Beauty’s Sunbeam Daily Mineral Sunscreen SPF 50 combines protection with skincare-focused ingredients. Formulated with Astaxanthin, Niacinamide, Green Tea and Zinc Oxide, the lightweight sunscreen protects against UVA and UVB damage while leaving behind a dewy finish rather than the usual chalky cast.
Wet n Wild’s New Lip Oil Is All Shine, No Stickiness
No beauty look is complete without the perfect pout, and Wet n Wild’s Ultra-Hydrating Tinted Lip Oil delivers exactly that. Packed with Cherry, Camellia, Jojoba, Avocado, Blueberry Seed, Raspberry Seed, and Marula Oils, it floods lips with deep hydration, a sheer veil of colour, and a mirror-like shine that keeps up with every gathering, every greeting, and every celebration in between.
