There is always something interesting happening in beauty, whether it’s an unexpected product that catches our attention, a familiar name trying something different or a brand worth knowing about. This week’s selection has a little of everything, with some exciting developments closer to home and a few discoveries that deserve attention.
Huda Beauty introduces its first powder bronzer
Huda Beauty is expanding its complexion collection with the Bronze Filter Palette, the brand’s first powder bronzer, presented in a compact that brings four different approaches to bronzing and contouring together.
Available in five palette variations, each contains a Contour shade for sculpting, True Bronzer for buildable warmth, Sun-Kissed Bronzer for a rosy finish and Bronzing Melange for added radiance. The powders can be used individually, layered for definition or swirled together for an all over bronze.
There’s also a new Dual Ended Bronze & Contour Brush, with a fluffy angled head for blending bronzer across the cheeks and forehead and a smaller, pinched end for more detailed contouring. Huda has introduced a Bronze Blueprint technique, too, demonstrating how to layer the four shades for a sculpted finish.
L’Occitane celebrates 50 years with a festive collection
L’Occitane en Provence is marking its 50th anniversary with Craft the Surprise, a Holiday 2026 collection featuring limited edition scents, body care and gift sets dressed in hand-painted artwork by Caroline Romain-Desfossés.
Two seasonal collections lead the offering. Veillée Pralinée combines golden praline, sandalwood and vanilla, while Nuit en Pinède draws inspiration from the pine groves of Haute-Provence with peppermint, Scots pine and woody musk.
The wider gifting selection includes Shea Nourishing Essentials, Almond Glow Collection, Néroli Orchidée Signature Moments and Cherry Blossom Delicate Collection. There are also decorative gift boxes, tree ornaments and festive crackers containing miniature surprises.
e.l.f. Cosmetics adds more colour to its Soft Glam collection
e.l.f. Cosmetics has several additions to its makeup line-up this October, beginning with the Soft Glam Cream Bronzer and Soft Glam Cream Blush. Both come in twist-up sticks with creamy, satin-finish formulas containing 2 per cent shea butter and 1 per cent sunflower seed oil.
The bronzer is available in eight shades, while the blush comes in seven, including the soft pink Pink On It and cherry red Heat Cheek. Both are priced at AED 35 each.
For lips, the new Mean Stain Lip Liner & Stain, AED 30, features a dual-purpose tip for outlining and filling in colour, with eight transfer-resistant shades.
Completing the additions is the Power Grip Rose Setting Spray, AED 55. The lightweight, two-phase formula contains illuminating pink pearls, 2 per cent niacinamide, 5 per cent aloe vera and rose water. It can be used before or after makeup for a soft, radiant finish.
AÏZA gives its Sukkar Rush lip treatment a pistachio twist
Dubai born beauty brand AÏZA is adding a delicious new flavour to its Sukkar Rush collection with Sukkar Rush Pistachio, a high shine lip treatment inspired by two ingredients closely associated with the region.
Following the original Dates & Honey formula, the new addition combines date oil, pistachio oil, plumping peptides and a phyto-collagen activator to moisturise and soften the lips while enhancing the appearance of volume.
The non-sticky balm gel has a cushioning texture that melts onto the lips, leaving a clear, glass like shine. A sweet date note meets creamy pistachio, bringing a distinctly gourmand character to the formula.
Price: AED 125 Available at: AÏZA online, Ulta Beauty and Ounass.
Lush has two advent calendars filled with festive treats
Lush is getting an early start on Christmas with two handmade advent calendars, including a new reusable wicker hamper packed with 25 vegan products.
The Lush Advent Calendar, priced at AED 1,295, includes bath bombs, shower gels, body care and ten gift exclusive products. Among the highlights are Snowcake and Rose perfume, Once Upon A Time candle, Chocolate Orange lip scrub, Honey I Washed the Kids sugar scrub and Turmeric Latte dusting powder. The green wicker basket is made by a sixth-generation family business and can be reused after the festive countdown.
The second option, the 29½ High Street Advent Calendar, is named after the address of Lush’s first shop. Priced at AED 795, it contains 25 bath bombs and bubble bars, including five exclusives such as Snoozy Bear, Honey Bear and Rosie Bear, together with favourites including Snow Fairy and Intergalactic. Its colourful house shaped packaging is made from recycled board.
The 29½ High Street Advent Calendar is available online and in Lush stores across the UAE and Bahrain, while the wicker-basket edition is scheduled for pre-order from mid-October.
Santa Maria Novella brings back the art of scented paper
Santa Maria Novella has a rather unusual way of perfuming a room. Its Carta d’Armenia is aromatic paper infused with benzoin resin, designed to be gently burned like incense to release a warm, balsamic scent with a subtle sweetness.
Part of the Florentine house’s historic collection, the scented paper offers an alternative to candles and conventional incense sticks. Each strip is gently burned to release its fragrance, drawing on a centuries-old tradition of using aromatic resins to scent interiors.
Beauty Unbound turns Palm Jumeirah Mall into a beauty airport
Palm Jumeirah Mall is giving beauty enthusiasts a boarding pass of sorts with the fifth edition of Beauty Unbound, running from October 14 to November 1.
This year’s event transforms the mall into a beauty-themed airport, with interactive pop-ups, product demonstrations and masterclasses from brands including Dyson, Jo Malone London, KIKO Milano and Tower 28.
On October 16, makeup artist Karolina Ewa Kurowicka will lead a KIKO Milano masterclass demonstrating how to take a daytime makeup look into the evening. The session runs from 6pm to 7pm, with complimentary makeup touch-ups and opportunities to win products.
On October 24, stylist Natalie Kasses will host a Dyson hair-styling session from 5.30pm to 6.30pm. Elsewhere, visitors can explore Tower 28’s SOS Daily Rescue Facial Spray, discover Jo Malone London’s Sea Salt & Bergamot fragrance and try Dyson’s latest hair tools.
When: October 14 فخ November 1, 2026
Where: Palm Jumeirah Mall, Dubai
Price: Free entry; masterclasses have limited registration
Timings: Sunday–Thursday, 10am–10pm; Friday–Saturday, 10am–midnight.
noon brings 13 skincare brands together for Beauty Fest
Shopping for skincare online involves plenty of research, but there’s something to be said for trying a formula before committing to it. noon Beauty Fest is bringing that experience to Dubai Festival City Mall with its first in-person skincare event.
Taking place from October 23 to 25, the festival brings together 13 skincare brands, including Medicube, La Roche-Posay, CeraVe, Cetaphil, ISDIN, Vichy, AXIS-Y, QV, Abib, Dr. Althea, numbuzin, Celimax and VT Cosmetics.
Visitors can explore individual brand booths, test products, learn about ingredients and speak to skincare experts. There will also be interactive games, product samples, freebies and exclusive shopping coupons, with purchases available directly through the noon app.
When: October 23, 7pm–midnight; October 24–25, 4pm–midnight
Where: Festival Bay, Dubai Festival City Mall
Price: Free entry
Haus Labs by Lady Gaga makes its Middle East debut
Lady Gaga’s beauty brand Haus Labs has officially entered the Middle East, bringing its complexion favourites, colour cosmetics and makeup brushes to Sephora stores across the region.
The Triclone Skin Tech Foundation leads the collection with a lightweight, buildable medium-coverage formula containing more than 20 skincare ingredients, including Fermented Arnica. Available in 51 shades across six undertone families, it is priced at AED 235.
The accompanying Triclone Skin Tech Concealer, priced at AED 150, comes in 31 shades and is designed to conceal, brighten, blur and depuff. The regional assortment also includes the Color Fuse Glassy Blush Balm, Atomic Shake Lip Lacquer and the brand’s makeup brushes.
After debuting online in September, Haus Labs began rolling out across Sephora stores in the UAE, Saudi Arabia, Kuwait and the wider Gulf from October.
French baby skincare brand Biolane makes its UAE debut
French baby skincare specialist Biolane is making its UAE debut this October, bringing over 50 years of experience in newborn and infant skincare to the region.
Founded in 1972 by pharmacist Dr Chabrand, the brand specialises in gentle, high-tolerance formulas developed for delicate skin. Its UAE collection covers bath care, moisturising and nappy changes, as well as Topilane, a specialist range for skin prone to atopy.
Ingredients include sweet almond oil, glycerin, sunflower seed oil and zinc oxide, while selected formulas for dry and atopy-prone skin incorporate shea butter and borage seed oil.
Biolane will introduce its collection at The Baby & Kids Expo Dubai from October 22 to 24, with product sampling and demonstrations at Dubai Exhibition Centre, before expanding through major retailers across the UAE and Oman.
