Summer holidays are almost over and the countdown to the new school year has officially begun.
Celebrate the End of Summer at the DSS Back to School Carnival

Kick off the back to school season with a weekend of family fun at the first-ever Dubai Summer Surprises Back to School Carnival. Taking place at Palm Jumeirah Mall on 7 and 8 August from 6pm to 10pm, the free event features an exciting line-up of live entertainment, interactive stage shows and roaming performances.
Families can look forward to the DSS Balloon Show, Circus of Science, Schoolyard Spectrum, KPOP Heroes and appearances from everyone’s favourite characters, Modesh and Dana, on 7 August. There will also be raffle draws and giveaways from participating brands throughout the evening, making it a fun way to round off the summer holidays.
Join the FREEJ Back to School Adventure

Arabian Center is bringing one of the UAE’s most beloved animated series to life with its FREEJ Back to School activation, running from 7 to 23 August. Designed for children and families, the experience transforms part of the mall into a playful world filled with interactive activities.
Little ones can climb aboard the iconic FREEJ School Bus for photos, decorate their own wooden bus at a creative workshop, tackle puzzle challenges and complete the FREEJ Passport Mission by collecting stamps at each activity station before redeeming a reward. Visitors heading there on Fridays and Saturdays can also meet the FREEJ characters during scheduled appearances and enjoy giveaways throughout the day.
Tick Off the School Shopping List at NEXT


If you’re hoping to get everything sorted in one trip, NEXT’s latest Back to School collection has all the essentials covered. Parents can shop uniforms, school shoes, backpacks, lunch bags, stationery and after-school outfits, with brands including Clarks, adidas, Nike and Smiggle available along with NEXT’s own collection.
Whether it’s their first day of primary school or another year in secondary school, it is your one stop shop to update everything on the school shopping list in one place.
Upgrade Their Everyday Essentials


A new school year is also the perfect excuse to refresh the items children use every day. Majid Al Futtaim’s Back to School Style Edit brings together practical picks from several well-known brands, including insulated lunch bags, water bottles, laptop sleeves and backpacks from lululemon, colourful backpacks from LEGO and Psycho Bunny, and comfortable wardrobe staples from PacSun and AllSaints.
From standout backpacks and practical accessories to comfortable apparel and everyday wardrobe staples, these must-haves ensure students are ready for the classroom while expressing their personal style.
Find Glasses They’ll Be Happy to Wear


For children heading back to school with a new prescription, finding comfortable eyewear can make all the difference. LINDBERG’s children’s collection is crafted from lightweight titanium, making the frames durable enough for busy school days while remaining comfortable for all-day wear.
Available in a variety of shapes, sizes and colours, the collection allows children to choose frames that suit their personality while providing the comfort and durability parents look for in everyday eyewear.






